Instagram has taken a huge place for hashtags. Hashtags are the labels and words that are used on social media. To add the hashtags, simply insert a “#” in front of the words that want to be tagged. The words will automatically be hashtags. There are two advantages for hashtags. First, when people are interesting in or find certain subject, entering the hashtags will reduce the time on searching unnecessary subject. Also, people may figure out other facts that may be interesting as well. Second, it is a good way to promote products by hashtags. To advertise the merchandised, it should be a lot of hashtags that related to the product on the caption.
Many Instagram users have established great business by selling or reselling products by hashtaging. There are also some general hashtags that were invented on Instagram. If they are used in the caption, the pictures may gain more views and likes. Most of them are meaningless, such as #instadaily #photooftheday #ootd #instamood. However, those hashtags are still popular.
As Facebook was well developed, it has became a crucial role on releasing and spreading news. According to the BuzzFeed Partner Net work’s review, people were clicking Facebook for the news twice more than the real news page.
The amount of outbound link to publisher on Facebook has grown from 62 million to 161. Facebook and Google were almost having equal amount two years ago, and today Facebook has 3.5 times more than Google.
However, because there is variety news on the social network, it is hard to tell which one is authentic. Therefore, people are always doubted on the news.
For example, there was a plane crash last year in Taiwan, which is my home country. When the news first came out. All the people were sharing the news on Facebook. Conversely, some of the news claimed that there are 150 lives died in the crash, and others said there are 200 lives. Moreover, the different news page stated the variety reasons causing disaster. However, there is still advantage for people getting news on Facebook. Because people are using Facebook all the time, when the disaster happened, the news can be spread to everyone faster. People would also have more time to prepare.